Braven speakers are a new unconventional brand that is taking the world of speakers by storm. They offer a wide variety of waterproof speakers for travel enthusiasts and adventure junkies.
Braven Egypt was just starting and they needed a push.
Reaching for a consultant to manage their campaign, we proposed a campaign that included social media influencers. We started with an extensive research and shortlisted some of the potential people we can work with. Moreover, we produced a series of videos with influencers soaking the speakers in water and it was still working. The videos went instantly viral and the American brand got the media exposure they wanted.